In October, 2015, to mark the first-ever Breeders' Cup held at Keeneland, the non-profit organization Horse Country was formed with an eye towards opening up the behind-the-scenes beauty of Central Kentucky's horse farms to the public. In the first five months of 2016, they sold 10,000 tickets, allowing people to visit a dozen farms, two veterinary clinics, and a feed company. Ten years later, the Breeders' Cup is back at Keeneland, and Horse Country has now accommodated a half-million people on their tours to 23 partner farms and companies. At...