Amplify Horse Racing Launches Website


Amplify Horse Racing, a grassroots organization launched in 2019 by second-year Godolphin Flying Start trainee Annise Montplasir and Madison Scott of Solis/Litt Bloodstock as an initiative to welcome and educate newcomers about the Thoroughbred industry, collaborate with existing initiatives, and promote opportunities for involvement, has launched its website at

“Our goal for Amplify has been to become 'Step One' for newcomers to learn about the Thoroughbred industry,” said Montplaisir. “We want this website and the resources we've curated to be a roadmap from basic to technical learning, and how to become involved and attain a job.

“There are many outreach initiatives within racing like Horse Country, Godolphin Flying Start, the Retired Racehorse Project and Keeneland's College Scholarship Day. This organization will magnify positive work already being accomplished.”

Amplify has already provided enhanced educational opportunities for 136 youth, young adults and their families. They have also reached over 1,000 university students with educational materials and have raised over $30,000 for scholarships. This has been made possible through

collaborations with organizations including NYRA, Keeneland, Horse Country, KTA, Kentucky 4-H Horse Project, and the Retired Racehorse Project, among others.

Following the website launch, Amplify team members will host a virtual Q&A session about the organization. They will subsequently host 'hang-outs' with guest appearances for those interested in learning about the industry.

“Exposing developing minds to Kentucky's signature industry is important for the prosperity of our state,” said Price Bell of Mill Ridge Farm, and a driving-force of Horse Country. “We want to protect, promote and connect this incredible industry with those

interested and passionate. There are a multitude of opportunities within our sport whether it be with a horse, camera, lab equipment, rasp, microphone, or any other job our industry touches. It is our responsibility to open doors and help people walk through.”

For more information, to share ideas for collaboration, internship opportunities, or to volunteer as a mentor, please email [email protected], or visit the website.

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