1/ST Content

1/ST CONTENT has broadened its global footprint outside of the Americas with a new venture into Moroccan racing. Having won the international distribution rights for this Saturday's Morocco International Meeting, 1/ST CONTENT will continue to widen its influence across a raft of global racing content in 2024 with a burgeoning international portfolio of racetracks and marquee meetings. Simon Fraser, Senior Vice President International at 1/ST CONTENT, said: "We're delighted to announce to our growing group of worldwide partners that we've secured the distribution rights for this jewel in the emerging...

North American Thoroughbred racing pools are now accessible across all digital platforms for Tote customers, the organisation announced on Thursday. The North American pools were available to Tote users for the first time last week, which saw $43 million wagered across the Pegasus World Cup card at Gulfstream Park on Saturday. The Tote commingled directly into the primary US pools, following the racing rules of each host track. Customers will have access to win, place, exacta and trifecta pools initially, with betting offered on the North American racing schedule broadcast...

NYRA Content Management Solutions (NCMS), a subsidiary of the New York Racing Association, Inc. (NYRA), and 1/ST CONTENT have announced a 10-year partnership to expand distribution of North American horse racing content internationally. An integral part of the agreement calls for NCMS to acquire a significant equity position in TSG Global Wagering Solutions LLC (GWS), a subsidiary of 1/ST CONTENT responsible for the delivery of horse racing content to global markets. "By joining 1/ST CONTENT and NCMS, two of the powerhouses in North American horse racing content, we are reinforcing...

Gregg Colvin has been appointed chief executive officer of 1/ST Content, the operating group of 1/ST's media and content companies. Colvin will work with chief operating officer Jason Wilson to further develop 1/ST CONTENT brands to attract and retain a new group of consumers. He will also coordinate with Craig Fravel, Aidan Butler and the 1/ST RACING team along with Paul Williams and the 1/ST TECHNOLOGY team to produce and deliver new content offerings, enhanced quality of production and new simulcast distribution platforms for the company's Thoroughbred horse racing and...

1/ST CONTENT, the operating group for all of 1/ST's media and content companies, announced the appointment of Jason Wilson as Chief Operating Officer. Wilson will work directly with Aidan Butler, President, 1/ST CONTENT, to further develop and align the company's North American and international content businesses. He will focus on innovating Thoroughbred racing content programs and building competitive customer platforms. "I am thrilled to have Jason, a well-known and knowledgeable industry executive who shares our vision for the future of our sport, as part of the 1/ST team," said Butler....

The Stronach Group's Aidan Butler has been appointed to Chief Operating Officer, 1/ST RACING and to President, 1/ST CONTENT, 1/ST announced Thursday. Butler joined The Stronach Group in 2018 and has been front and center in California leading the racing operations teams at Santa Anita Park and Golden Gate Fields as the Acting Executive Director of California Racing Operations. In addition, he also served as Chief Strategy Officer for The Stronach Group. Butler will work directly with Craig Fravel, Chief Executive Officer, 1/ST RACING, to further develop the company's racing...