publicity

How to Better Promote Racing…a Q & A with Mattress Mack

Jim McIngvale (Mattress Mack) made history when the Houston Astros won the World Series. He made bets that returned $75 million when they won, the largest win ever in the history of sports betting. The bets were tied into a promotion McIngvale has used many times at his Gallery Furniture Stores in Houston. If he wins the bet, his customers get free mattresses. He's great at getting publicity for himself and his stores, but never had he seen anything like what happened with this bet, the story of which became...

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Goldstein Honored by HRWS

Jane Goldstein will be recognized with a special award at the inaugural edition of the Horse Racing Women's Summit (HRWS) at its luncheon Thursday, Sept. 29. The presentation will honor Goldstein for her role as a groundbreaking leader and inspirational example to women in racing. A native of New Orleans, Goldstein had an early introduction to the racetrack through her father, a writer and reporter with the Times-Picayune newspaper. She attended the University of Kentucky and Louisiana State University. Following graduation, she was hired to work in the publicity department...

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