California Retirement Management Account (CARMA) is revamping its summer online fundraiser which will be live on TVG Saturday, Aug. 20–sharing the GI Del Mar Oaks Day coverage. Heartwarming and uplifting stories of Thoroughbred aftercare will be shared on CARMA's Facebook, Instagram and Twitter accounts throughout the month of August and all-day Aug. 20.
“CARMAthon has been a huge win for us, especially given the circumstances surrounding the pandemic,” said Billy Koch, CARMA President and Founder and Managing Partner of Little Red Feather Racing. “The racing industry has really stepped up to support Thoroughbred aftercare and we're hoping to see the same enthusiasm this year as well.”
The fundraiser hopes to generate around $150,000 in online donations from the racing industry and equine enthusiasts through CARMA's website. The donations will help fund its grant program, which assists more than 20 Thoroughbred aftercare charities, as well as support other initiatives serving the organization's mission.
“The last two years of CARMAthon marked an outpouring of unprecedented support from the racing community for aftercare. We couldn't be more pleased with how this event has evolved and we're proud to bring it back for round three,” said CARMA Executive Director, Lucinda Lovitt. “We expect another successful year as we continue to rally awareness and support to assist our big-hearted athletes onto their second careers.”
Retired racehorse lovers are encouraged to help by making a donation to the campaign, and to share pictures of their off-track-Thoroughbred on social media using #CARMAthon.
Donations for CARMAthon can be made on the CARMA website starting Thursday, Aug. 4 and can continue through Saturday, August 20th. For more information visit CARMA4horses.org or contact Lucinda Lovitt at (626) 574-6622 or [email protected].
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