Irish Thoroughbred Marketing

ITM Irish Stallion Trail to Be Virtual in 2021

The 2021 Irish Thoroughbred Marketing Irish Stallion Trail will be held virtually due to the ongoing COVID-19 pandemic, ITM announced on Wednesday. Instead, the event has been branded the ITM Irish Stallion Showcase, a digital and media event highlighting the success and appeal of Irish stallion farms. There will be videos from a range of Irish stallion farms, social media content, and an ad campaign which will be released from mid-December 2020, with a concentrated period of content going out from Jan. 11-16. "The ITM Irish Stallion Trail has become...

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Irish EBF Trials To Resume at Dundalk

Irish Thoroughbred Marketing, with the support of the Irish European Breeders' Fund and the Irish Horseracing Regulatory Board, will resume Barrier Trials for unraced 2- and 3-year-olds at Dundalk Stadium July 29. The Irish EBF Barrier Trials will operate under the same COVID-19 protocols in use on regular race days. Entries, which opened July 15, will close July 24. Terms & Conditions are listed at www.itm.ie. A later date for the Irish EBF Barrier Trials is scheduled for Aug. 24, pending approval.

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Irish 1000 Guineas Draws Final Field of 15

The field for Saturday evening's G1 Tattersalls Irish 1000 Guineas has been set and 15 fillies are due postward for the €250,000 Classic. The Niarchos family's homebred G1 Prix Marcel Boussac victress and ante-post favourite Albigna (Ire) (Zoffany {Ire}) will depart from gate 13 while her Jessica Harrington stablemate and G3 Oh So Sharp S. runner-up Valeria Messalina (Ire) (Holy Roman Emperor {Ire}) has drawn stall four. Aidan O'Brien saddles just two for this year's renewal with G1 Moyglare Stud S. third So Wonderful (War Front) due to exit the...

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ITM Breeze-Up Consignor Marketing Support Scheme Launched

The Irish Thoroughbred Breeze-Up Marketing Support Scheme was launched by ITM on Wednesday.  Consisting of a €30 financial contribution per horse toward the cost of pre-sale confirmation videos and digital content, the idea is to assist Irish breeze-up consignors with digitally marketing their stock. The contribution is available for those breeze-up consignors that engage the services of a recognised professional videographer to create video and photo content that complies with pre-set standards relation to quality and content. The €30/horse contibution will be paid to the relevant videographer, on behalf of...

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