sales market

Op/Ed: Creating Demand During and After the COVID-19 Pandemic

We are in the midst of a global pandemic unprecedented in modern times. The global stock market is plummeting. Lives are being lost before their time right across the globe, numbers compounding by the day.  A trivial question emerges--but an acutely important one for those in our industry--who is going to buy our horses? The global financial crisis saw yearling prices drop more than 40% overnight. It's not unrealistic to see a similar drop this year and we need to face that reality now, not later. However, there is a...

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