Breeders’ Cup Unveils #MyBreedersCup Initiative

The Breeders' Cup has unveiled #MyBreedersCup, a multi-pronged digital and social program designed to bring the best of the upcoming Breeders' Cup World Championships to fans around the world. Created in response to the recent decision to conduct the 2020 event without fans on-site due to COVID-19, the program provides fans with new opportunities to interact with the championship event remotely, from innovative digital viewing experiences to a virtual fashion contest and more. The 37th running of the Breeders' Cup World Championships is scheduled to take place Friday, Nov. 6...

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