Friesan Fire Sophomore Commands $400K at Wanamaker's July

Fiya

Fiya (Friesan Fire), a progressive 3-year-old gelding who posted a 98 Beyer and 9 Ragozin last time out, was purchased by Robert Masiello for $400,000 at the Wanamaker's July online sale.

“I'm very happy to be able to sign the ticket for Fiya,” said Masiello. “He's been really impressive this year and his last race certainly hinted that he might have some star quality. I was a bit nervous about participating in an online auction, but the experience was very seamless and intuitive. I'm really looking forward to getting Fiya into Tom Albertrani's program and hopefully we can have some fun.”

Fiya was bred and owned by Ann Merryman and trained by her son, Michael Merryman, with Thursday's sale marking a massive success for the mother and son duo.

“I loved the transparency of putting Fiya for sale for everyone to see,” Ann Merryman said about participating in the online auction. “This enabled me to get market value for a horse without taking it out of training and shipping it to a sale. The team at Wanamaker's was exceptional and I really believe they are moving the industry in a great direction with their platform; the monthly sales will enable so many more owners to capitalize throughout the year.”

Wanamaker's second-ever auction was rounded out by the sales of Gymnastic (Pioneerof the Nile) for $25,000, Pupetta (Giant's Causeway) for $5,000, and Mixology (Old Fashioned) for $4,000.

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