NBC Sports Group has reached a multi-year agreement for exclusive United States media rights to the Royal Meeting beginning in 2017. NBCSN will present live coverage of the mid-June event for five consecutive days (Tuesday-Saturday) for at least 3 1/2 hours each day (8:30 a.m. – 12:00 p.m. ET). All coverage will be streamed on NBC Sports Live Extra, NBC Sports Group's live streaming product for desktops, mobile devices, tablets, and connected TVs.
“We are excited to work with Royal Ascot to bring to the U.S. audience live coverage of an event that the millions of Americans who enjoy our Triple Crown and Breeders' Cup telecasts will be sure to enjoy,” said Jon Miller, President of Programming for NBC Sports and NBCSN.
“This agreement with NBCUniversal will allow us to bring Royal Ascot to a mainstream American audience–one that will gravitate to the racing to watch its best horses take on ours, and indeed those more interested in fashions and uniquely British pageantry,” said Juliet Slot, Commercial Director at Ascot. “We are thrilled to be announcing this [Sunday] and will be working with NBC on site this year so that they can plan to bring the best of British to America.
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