Keeneland has unveiled an adjusted format to its September Yearling Sale Wednesday. Under the 2013 format, Book 1 of the two-week sale will be held over four sessions (Sept. 9-12) with approximately 950 yearlings catalogued alphabetically by dam. Each of the Book 1 sessions will begin at 12 p.m. After a dark day, the sale continues with Book 2 sessions Saturday and Sunday Sept. 14-15, beginning at 10 a.m. Books 3-6 will be held Sept. 16-20.
During last year’s September sale, Book 1 was held during one session with 132 yearlings catalogued.
"We continually adapt the September Sale format to meet the current needs of our consignors and buyers, and these changes reflect the ‘market of the moment,’" said Keeneland Vice President of Sales Walt Robertson. "This is a two-week sale that essentially spans three distinct markets. Our goal is to facilitate the process so we can engage buyers from beginning to end."
Keeneland’s Director of Sales Geoffrey Russell added, "This schedule creates efficiencies, and better fits the demands of our buyers and sellers. The 2012 September Sale was extraordinary in the sheer number of people who attended and the exceptionally high volume of trade they generated, particularly into the sale’s final days. The strength of that second week was unlike anything we’ve recently experienced. These format changes will aid consignors in marketing their horses to their fullest potential, and allow buyers to better navigate today’s highly competitive market."
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